Honoring Drake,
Inspiring Others
On October 24, 2016, a 5 lb. 10 oz. golden retriever named Drake entered the world—and began changing it. In just eight weeks, Drake found his forever home and quickly became more than a dog. He was an angel in disguise, a best friend, a quiet service companion, and a daily source of joy and love for everyone who crossed his path.
Drake lived life with boundless enthusiasm and heart. Whether it was greeting strangers, going on walks, or simply sitting on the patio, he reminded us that life is meant to be lived fully, gratefully, and with purpose.
In March 2025, Drake crossed the rainbow bridge at just 8 years young—but his spirit lives on.
To honor his legacy, Life’s Golden was created—an apparel line inspired by the way Drake lived his life: with love, loyalty, and gratitude. 100% of profits from this collection will be donated to Czar’s Promise, a nonprofit supporting canine cancer care and research.
The original inspiration for the Life’s Golden logo was a heartfelt drawing by Brett’s young nephew—created to honor Drake’s memory. His simple, sincere sketch became the foundation for a brand that carries forward Drake’s spirit of love, joy, and golden-hearted living.
Wearing these pieces is more than a style statement—it’s a daily reminder to:
Browse our photo gallery to see how Drake inspired this collection—and shop knowing that each purchase supports pets on their cancer journey.
Because life is golden. And so was Drake.
Inspiring Hope. Funding Research.
Our mission, the first in our country with three key areas of impact, is a unique approach to helping companion animals in their cancer journey, while funding companion animal and pediatric cancer research to help find a cure.
Financial, educational and emotional support for families whose canines and felines have been diagnosed with cancer and receiving treatment
Grant funding for pediatric cancer research at UW Health Kids – American Family Children’s Hospital, Madison, WI
Grant funding for companion animal cancer research at University of Wisconsin School of Veterinary Medicine, Madison, WI
Czar's Promise is a 501 (c)(3) organization, #47-2163857
Czar’s Promise
PO Box 5061
Madison, WI 53705
(608) 235-7269
©2025 Czar's Promise
All Rights Reserved.